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Amplify Your Voice With the Social Media Toolkit
This social media toolkit includes tips and guidelines to help guide your social media engagement at the event. Download the graphics in this toolkit to share on your accounts before or during the meeting.
Follow the Official CAP Accounts
Tag the CAP and Use the Official Hashtag
#HODPLS25
Social Media Sample Post and Images for Speakers
Sample Post: Join me at my #HODPLS25 session titled (session name) on (date/time) where I will be presenting with (tag co-directors/speakers) on (session topics). Learn about (key objectives) and discuss the latest research.
Social Media Sample Post and Images for Attendees
Sample Post: Join me at the #HODPLS25 to empower pathologists and improve patient outcomes. Let's champion excellence in pathology—together!
Posting Tips and Guidelines
For Speakers
- Use the hashtag #HODPLS25 and tag CAP social media channel accounts in your posts and stories.
- Tag the other speakers/co-directors in your session to amplify your posts’ reach.
- Share the “I’m Speaking” graphics on your social media accounts before the meeting starts. (See the sample post above.)
- Remind attendees to post what they learn and what they enjoyed about the session.
- Like and comment on posts that tag you or reference your session to maximize engagement.
For Attendees
- Use the hashtag #HODPLS25 in all your social media posts and stories.
- Follow and tag the CAP on Instagram, LinkedIn, Bluesky, Facebook, and X.
- Share the “I'm Advocating” graphic on your social media accounts before the meeting starts.
- Tag as many people as you can in your posts to increase reach and engagement.
- Utilize a mix of posts, stories, reels/videos on various platforms to appeal to their respective algorithms.
- Share your key learnings and favorite sessions on platforms like LinkedIn and X.
- Refrain from using controversial language or unprofessional messaging.
Related Resources
Preview: CAP House of Delegates and Pathologists Leadership Summit 2025
Sang Wu, MD, FCAP, speaker of the CAP House of Delegates, says delegates are ready to make their voices heard at this year's summit. Listen to the episode.
Pathologists Assemble! Plan to Visit Congress in April
A. Joe Saad, MD, CPE, FCAP, Chair of the CAP's Council on Government and Professional Affairs. Listen to the episode.
What Do Pathologists Want From Congress?
Mary Le, MD, FCAP, Chair of the CAP's Federal and State Affairs Committee, previews the CAP's federal policy agenda. Listen to the episode.